In a recent speech to high-ranking U.S. military leaders in Virginia, Secretary of War Pete Hegseth conveyed the Trump administration’s firm stance against what he referred to as the “woke culture” infiltrating the military. The use of such explicit language by a senior political figure is becoming more prevalent, particularly during the Trump era. Trump himself, known for his occasional use of expletives, notably dropped an F-bomb in expressing frustration over the Israel/Iran conflict.
Vice-President JD Vance has also not shied away from using strong language, often seen on social media. The current administration appears to embrace a more confrontational approach, reflected in their choice of language, as noted by Roger Kreuz, a psychology professor specializing in linguistics.
Both Democrats and Republicans are increasingly incorporating profanity into their public discourse, signaling a shift in political communication strategy. This trend, characterized by intentional swearing as part of their public image, is viewed as a means to convey authenticity and connect with constituents.
While the use of profanity remains less common in Canadian politics, the prevalence of swearing in American political discourse shows no signs of fading. The integration of strong language by politicians reflects a broader cultural shift, where swearing is becoming more accepted as a form of expression.
